Ecommerce Optimization Techniques of 2019

Tips Guaranteed Increase the Sales of Your Ecommerce Business Website in Google

With markets getting so much global, you simply can’t afford to miss the prospective worldwide audience. To attract an international audience, you must ensure that your website is created to cater all their needs, the website has to be search engine friendly and most importantly your visitor must understand the content and get a seamless browsing experience.

Search Engine Optimization (SEO) is the process of making your website to be ranked on the top pages of various search engines, particularly on Google. You need to compete with your business rivals, convert visitors to customers and eventually increase your sales. Getting visitors to your website is one thing and converting those leads into sales is an altogether different strategy. In this article, we will mainly focus on a few tricks to bring traffic to your existing website.

Tip 1: Use the translator on page

Yes, English is the global language, but we must realize that your website will attract international visitors and they feel more comfortable with their native language. They will have more confidence to buy goods from your e-shop if the FAQ section has resolutions to all their quarries. This will not only give your customer peace of mind, rather it will boost your sales and you may get more referrals for your website through your existing customers.

Tip 2: Power on the Like button

With countless users of social media, it will be very wise to promote your website on social media. Creating your social media page and promoting it on various platforms is the most cost-effective way to gain sales. However, don’t bombard your fans with direct links for people to buy. Use the social media platform to converse with your customers for new product release, an announcement of discount vouchers, an offer of the month and more catchy postings.

Social Media Optimization
Social Media Optimization

You might be interested in other means on digital marketing, so please review our blog on digital marketing.

Tip 3:  Use your keywords smartly

Stuffing your website with maximum keywords is not a good idea anymore. Now Google’s algorithm is so intelligent to read the behavior of people and record user’s reactions to headings and titles and records the time they spend on a website making that website rank higher. Better use catchy lines to entice your visitors to read your website content, include the target keywords in heading so that Google picks them and appraise your website on the top pages, leave traces of your link to various online press releases and blogs.

Tip 4:  Request reviews from your customers

After any purchase, please get the review directly from the horse’s mouth. The product review from customers will definitely add some content to your website and contribute to the number of hits.

Benefits of Customer Reviews
Benefits of Customer Reviews

The more hits and review your website receives, there are more chances that Google put an eye-catching star adjacent to your listing.

Closing Lines

This is a guest post sponsored by the Viral Web Tech and Written by Anish Tiwari from ShouTech. Feel free to contact us today to publish your guest posts on our website with do-follow links. To learn more about the guidelines, browse our guest posting guidelines today.

Do like, share, subscribe, and follow ShouTech on Facebook, Instagram, Twitter, and LinkedIn to see the latest SEO and digital marketing tips.

 

Written and Published By: Anish Tiwari is a Digital Marketing Expert and Blogger who loves to write and explore newness relating to IT, Search Engines, Web Development, Gadgets, etc. Follow me on Facebook and Instagram for the glimpses. You can also find me on Twitter and LinkedIn for better communication.

Happy New Year 2019 and 2018 Year in Review of ShouTech

Happy New Year 2019 from ShouTech – Year in Review of 2018, Income Report with good and bad times

It’s been really a great year for ShouTech, though we have faced many upwards and downfalls in the business of blogging. We met with some fraud people or companies who gave us great financial pain.

But, let’s keep the bad things aside and let you guys know about our achievements and good news.

We are really thankful to all of you for loving and supporting us and we are expecting the same this year (in 2019) as well.

Journey of change from 2018 to 2019
The journey of change from 2018 to 2019

We have seen 20 x growths in traffic and managed to get more than 3K subscribers.

So here’s the preview of our achievements of the year 2018.

We turned 2 years as well in the month of December 2018.

  1. Got a chance to meet with the best entrepreneurs (Indian and Foreigners)

In 2018, we got a chance to meet with some of the world’s best entrepreneurs.

Manu Kumar Jain - Global VP Xiaomi and MD of Xiaomi India
Manu Kumar Jain – Global VP Xiaomi and MD of Xiaomi India

Mr. Manu Kumar Jain – Global VP Xiaomi and MD of Xiaomi India

Raghu Reddy - Head of Ecommerce - Xiaomi India
Raghu Reddy – Head of Ecommerce – Xiaomi India

Raghu Reddy – Head of E-commerce, Xiaomi India

Dinesh Sharma - Head of Ecommerce - Asus India
Dinesh Sharma – Head of Ecommerce – Asus India

Dinesh Sharma – Head of E-commerce, Asus Smartphones India

Aline Couto and Cassiano
Aline Couto and Cassiano

Aline Couto and Cassiano – Founders of InfoProdutos Brasil, and OfferPay

  1. Attended many great events

We have got a chance to attend some great events as well in this year, and for many, we have shared the pictures on our social media channels and written the articles as well on ShouTech to let you guys know.

Redmi Note 6 Pro Launch Event
Redmi Note 6 Pro Launch Event
Shibani Kashyap Live Performance - New Delhi
Shibani Kashyap Live Performance – New Delhi
Asus Zenfone Max Pro M2 Launch Event
Asus Zenfone Max Pro M2 Launch Event
Redmi 6 Series Launch Event with Raghu Reddy
Redmi 6 Series Launch Event with Raghu Reddy
  1. Got some amazing gifts

We got some amazing gifts as well in 2018 and this is the beginning. However, there are not very much but yes, every single piece has a value, and here at ShouTech, we respect the value, not the price.

Pics will be uploaded later (I am not sure about uploading pictures, but you can see my Instagram account to see all the gifts).

  1. We started getting work for Digital Marketing and Website Development

However, we started our journey as a digital marketing and technology blog, but, from 2018, we started getting some work from the companies and started working for them as a Digital Marketing and Website Development consultant.

We are helping our clients to turn their business into brands and giving them a slick and attractive website and mobile apps that users love to browse and install.

  1. We started accepting Guest Posts and Sponsored Posts

2018 was such a great year for us; we started accepting guest posts as well as sponsored posts. We are really feeling proud to say that we have promoted some sponsored posts for the BigBoyToyz, Addictive Media, The Amaryllis (Unity Group) and many more.

Accepting sponsored posts given us a chance to earn money from blogging and we earned a great amount of money from this.

Do you want to sponsor any post here, feel free to contact us today?

  1. Started featuring the interviews to cheer up the new influencers and artists

Every person who wants to be a blogger, influencer, or artist requires a platform to be found and famous on the web. We at ShouTech is here to helping such people and providing them a platform to showcase their talent on ShouTech.

If you want to be a famous blogger, influencer, writer, or artist in any field, we are open for collaboration. Just drop us your details and we will help you featuring your interview at ShouTech without charging you a single penny. Sounds good? Then why you are waiting, just give us a call or message us at +91 96250 06733 (WhatsApp).

  1. Got a new logo and re-designed the website

As the New Year comes, so we thought a change would be great sometimes. This is why we got a new Logo featuring symmetric design and re-designed our website to give it a new and more organized look.

Old Logo of SHouTech
Old Logo of ShouTech
New Logo of SHouTech
New Logo of SHouTech
  1. ShouTech merchandise is available

Finally, we got our official merchandise this year as we started making money through blogging. Here are the photos of our cool looking T-Shirts available in 2 fabrics and in 2 colors as well, you can make your choice.

ShouTech Merchandise - T-Shirts
ShouTech Merchandise – T-Shirts

Hold on, we will be giving away these T-Shirts very soon to you and you just need to take part in our contests to win these cool looking premium T-shirts. Stay tuned and keep browsing our website to participate in our giveaways and contests.

  1. A platform to encourage writers as intern or volunteer

If you are a writer and looking for a website to showcase your writing skills to thousands of people, then we at ShouTech can give you a chance to join us as a contributor writer and start writing and uploading articles on our website.

This is a way to encourage new writers to feature their writing skills on a growing and great platform.

  1. Our achievements and earnings

Finally, the most amazing and awaited part come, how much we earned and what are our achievements?

So, let’s begin the fun here, and we are really thankful to our readers to love and support us because without your love, support, and faith it’s impossible to get all these things.

We started earning from the website by accepting Sponsored posts and started getting work as a Digital Marketing, Website Design and Development, Content Writing, Blogger Outreach, and Mobile Apps Development Company from some of our great clients.

Income generated through:

Digital Marketing and IT services: More than 2 lacs (Annually)

Sponsored posts and guest postings: More than 20K (Annually)

Also, I got a brand new Honda CB Hornet 160R ABD DLX motorbike (Top Model) too in our family. Personally, I named it Felicity (the bike).

Honda CB Hornet 160R ABS DLX
Honda CB Hornet 160R ABS DLX

There are some other things as well which we have got this year, but not everything could be shared here, will share all it with you later.

Final words

All these achievements and income has been possible from your love, support, and faith in us. We want the same love, support, and faith from you this year as well. So, do give us a like, share, follow, and subscribe via email or on all social media channels.

Do join us as a volunteer writer to showcase your writing skills to thousands of people and be a famous writer.

 

Published By: Anish Tiwari is an SEO/SMO expert and Blogger who loves to write and explore newness relating to IT, Search Engines, Web Development, Gadgets etc. Follow me on Facebook and Instagram for the glimpses. You can also find me on Twitter and LinkedIn for better communication.

Lots of love to all from ShouTech.

Blog - ShouTech

Does web hosting company need blog? (Guest Post)

Yes, of course, the web hosting company will use the blogs, not only the web hosting company all the business will add the blogs to enhance and promote their brands in an effective way.

Without explaining about the web hosting if I directly tell you about the needs of a blog in the web hosting it will be quiet uninteresting.

So just take a quick look about web hosting and its types

WEB HOSTING

The significant goal of the web hosting company is to offer you the technologies and services to view the content of web pages or any websites via the internet.

Another query will rise for you where this website and web pages are stored?

It will be stored in the special and unique computer called as the server. The server contains a huge amount of data that is stored and manages in it.

FOR EXAMPLE

If a user wants to search your company website, you will type the website address into the web browser. This address act as a bridge and your computer will connect to the company server and shows the details.

Web Hosting - ShouTech
Web Hosting – ShouTech

THERE ARE SPACIOUS TYPES OF WEB HOSTING

  • DEDICATED SERVER HOSTING

A server is provided to the single organization, for a single purpose known as a website.

  • SHARED HOSTING

It is the type of hosting where the single physical server hosts the multiple clients.

  • VPS HOSTING

VPS hosting uses the Virtualization technology. In which one powerful service is divided into multiple virtual servers.

  • CLOUD HOSTING

Cloud hosting is the virtual server that uses the computing resources from the physical web server. The client can use their service based on their need depending on their requirements.

Web Hosting - Cloud
Web Hosting – Cloud
  • RESELLER HOSTING

The reseller hosting is the hosting service that was wholesale and then sells to the customer to get profit.

In this, the account owner has the capability to use the hard drive space and bandwidth to host websites on the basis of third parties.

NOW LET ME TELL ABOUT THE USES OF THE BLOGS IN THE WEB HOSTING AREA

BLOG – QUICKEST BRAND LAUNCHING MODE

In today’s generation blogging becomes so important for all the business solutions. It has become an integral part of the human’s life. The main purpose of the blog is to promote the company website via mass content. The content has to unique and it should be written in simple English so that people could involve in their reading and able to understand without using the dictionary. You may find the blog as a medium to pour your creative thoughts, promote your company brands, E-learning.

Blog - ShouTech
Blog – ShouTech

READER MINDSET

As a blogger point of view, the viewer just engages their valuable time in reading the contents based on their area of interest. They don’t like to read the serious technical topics. They just need some of the humor sense that has to be indulged in the topic they read. So even if you are writing any technical blog it has to be like a storytelling mode. The reader has to be connected with the flow like a continuous water flow.

  • BLOG WILL ENHANCE TRAFFIC TO YOUR WEBSITE

If you want more visitors for your web hosting site just raise your hands and say yes.

YES…

How can you improve your traffic?

Now you will get a query what is traffic?

It is nothing but a number of visitors visiting your website.

Using the blog as a great medium a web hosting company could gain more traffic and promote their brand in a well rich manner.

When you insert a blog on the company website one more indexed page is added. It’s one more opportunity to show your company website in search engines and drives the traffic.

  • IT CONVERTS TRAFFIC INTO LEADS

Now the traffic will be coming to your website through your blog, you have a circumstance to convert the traffic into leads. Next “add a call to action” for all your blogs there you will mention the free trial. After the visitors use the free session, they will automatically purchase your brand.

  • MORE EFFECTIVE SEO

Having a site isn’t sufficient to enable on the web guests to discover it with the majority of the other online chaos. Having an advertising technique is fundamental to draw in new guests to your site, along these lines developing your business.

To get the best outcomes from SEO, you have to refresh your site with crisp substance all the time. Along these lines, when the Google bots survey your site, they will push it to the best among Google seek unpaid results. Generally speaking, if your site isn’t included among an initial couple of results on Google, it is likely you are not getting a ton of movement.

To enable Google to list your website, you have to incorporate pertinent words and expressions in your substance, and there’s no preferred place to do that over in your blog.

  • ESSENTIAL FOR DIGITAL MARKETING SUCCESS

A blog fit into this digital marketing for adding fuel to the fire. Internet marketing is one of the important things in this Era. It has certain strategies like search engine ranking, paid advertisement. The space on your page provides a huge need to place your company ads. Promoting your brand to social media is an added advantage.

  • AUTHORIZE YOUR WEB HOSTING BUSINESS AS AN INDUSTRY LEADER

No matter how small your business looks you can still build your trust by providing valid information via blogs. In the period of time, you will become resourceful, where the informative contents will lead to higher customer conversation rates. This is significantly important for small companies to compete with large companies.

  • DEVELOPING BRAND OR QUALITY

The blog generally provides the ability of online interactions and conversation that helps the business to establish a project or specific traits that mainly focus on innovations and customer service.

  • ACQUIRING FEEDBACKS, TESTIMONIALS, AND REVIEWS

One of the important sources of your business is the blog and the readers. Reader comments, customer comments about your business products and services.

The positive comment provides confidence and trust to other potential companies; while the negative comments will help you to improve your business.

  • FINAL THOUGHT

Having a blog for your web hosting company is a tremendous way to create a deep foundation for your marketing and business applications.

Have you developed a blog for your web hosting company?

Published by: Anish Tiwari, a professional blogger and digital marketing expert having 3+ years of experience in SEO, SMO, Blogging, Content Writing, and strategy planning etc. If you want to feature your company, blogs, and articles on a high-quality guest blogging website, then feel free to contact him or either contact ShouTech directly at shout@shoutech.in to get your company featured at ShouTech.

5 Steps to build more Creative and Effective Social Media Campaigns (Guest Blog)

Are you experiencing a creative drought? Or are you reprimanding your social media campaign with creative ideas, but some of these ideas get stuck in approval? You can come here in some ways with a more creative campaign to achieve your business objectives today, even if you are in the campaign planning process.

Running a social media campaign can be much different than running a managed social media profile.

Unlike your ongoing social media marketing campaigns, campaigns are for specific purposes and are only for a specific duration. This plan you take to run a social media campaign can be different from your usual social media marketing strategy and digital marketing strategy.

Social Media Marketing
Social Media Marketing

Talking to customers

Depending on your business, it goes on a call or takes a survey form. However, you are using this feedback, know that how people give money to you can do it not only for your product but also to understand that your industry is large enough to think and experience.

If you are not in such a situation, you can speak directly with your customers, try and schedule your customer success with some time. These are people who are constantly conversing with your audience and can tell you what pain points they are trying to solve. Then you can create custom social media campaigns on those specific challenges.

Do not forget the best practices SEO

All social media platforms have their own search engines and many of them can be indexed by Google, Bing and other third-party search engines, making SEO an important component of any campaign or competition.

Before launching your campaign, compile a list of targeted keywords, as well as any relevant hashtags you want to socialize. Once your list has been created, conduct basic query searches to find out what types of content are being discovered or what kind of content is coming in. The principle insights can help you refine your keyword list, ensure relevance, and potentially get a glimpse of the competition.

Collaborate with content

Do your social and content teams work together or do you rarely run on parallel tracks that are intersecting? If the latter is true, then you are losing.

When your content team is reporting socially (or not) well, they can create good content for your social team. When fits within the framework of brand messaging, product offerings, and large marketing enterprises, your social team can be more strategic about how content is posted when ads are continually updated about what content needs advertising. This intersection can really be a magic.

Run a Competitive Analysis

Regular competitive analysis helps you build a benchmark for your own brand. For example:

  • What is the average daily engagement for the brand you are looking at as your competition?
  • How often is their hashtag (#) used on a weekly basis?
  • What is a successful campaign for your primary competitor in terms of investment, follower growth, and the depth of connections (e.g., straightforward comments against comments and conversations)?

Keep in mind that benchmarking brands against you are not required to be competitive in banks or in your industry as well as for the dollar: they are trying to encourage specific brand voice or visual association with your target audience.

Social Media Optimization
Social Media Optimization

Search for your social media audience

About 79% of adults use Facebook-but are your customers actively engaged with the brand there? It’s important for your audience to understand things like who buys your audience, which age group is most difficult to sell, and what is the highest level of revenue for your returning customers? For social media, getting to know your audience is equally serious.

First, your brand must view the demographics of your most valuable social channel. As we have mentioned before, you should take note of your social media marketing policies. That’s why you need to find the most relevant channels with your goals.

Engage with your audience and do not ignore

Social media channels are created in the form of networks. This means that their main objective is to have a place to talk, discuss topics, and share content. Your brand cannot forget these basic elements of “networking” and efforts are not made to ensure the chances of conversations or engagement.

Through social media, you get respect in the form of a brand by being present and talking to your audience. This is the reason why social customer care is very important for brands wishing to raise awareness of the audience. It’s all about engagement.

Learn from innovative CMOs and marketers

It is necessary to think and think about doing research on marketing executives (including myself!). Read interviews with CMOs from best-class brands, and focus on wide-ranging initiatives in your company. The strategies and messages set at a higher level always have a marching effect on departmental orders-if not now, then the next quarter. Understand bold, innovative approaches, and you will be able to come up with and perform creative campaigns that meet your business goals in your organization.

Spend time listening

Hearing your friends comes naturally. You want to hear what they have to say, and it is easy: they are sitting on the table with you on brunch, or you are writing back and forth in the storm. Since you are involved in this uninterrupted exchange of information, and listening carefully, you know about as many friends as you know about yourself. There is no truth about your relationship with your social audiences.

With our social audiences, we push information (proprietary material) and measure the effect of that content. Sometimes we forget to begin by listening to our audience and actually creating content about their care. We push content that is not perfect. It seems that this is telling your friend about a golden retriever puppy, whom he wants to adopt and wants to ask for your advice, and you are answering by listing your favorite properties of Labradoodles – Is not right. We, marketers, become terrible in this trap. Here’s how you can change your thinking.

Make your sympathy

Sympathy is created when you pay attention and listen deeply. It comes naturally in friendship: If your friend is hurting, you are hurting. When you share the painful news of your friend’s divorce, you will not scroll through your Instagram feed, right? The same concept can be applied to your relationship with your customers and/or social audiences. Do not engage yourself so much with your proprietary content (what your brand is saying) that you miss your audience’s view and feel at social, forums and blogs.

Author Bio:

Avani Shah is a Marketing Manager at TemplateTrip. She is a resident of India. Avani is also experienced in Prestashop Responsive Themes, WordPress E-commerce Themes, mega trone. She also likes to share her thoughts, on SEO, Digital Marketing, Email Marketing, and Web Development.

 

Published by: Anish Tiwari, a professional blogger and digital marketing expert having 3+ years of experience in SEO, SMO, Blogging, Content Writing, and strategy planning etc. If you want to feature your company, blogs, and articles on a high-quality guest blogging website, then feel free to contact him or either contact ShouTech directly at shout@shoutech.in to get your company featured at ShouTech.