Click Here Anchor Tag Button

5 Reasons Why ‘Click Here’ As Anchor Text isn’t recommended (But There Are Exceptions)

Anchor text plays a defining role in how clickable a hyperlink in your content is. Even though the page you are linking to maybe a credible, authoritative and informative resource, all that won’t matter for the reader if the anchor text is lackluster or repulsive.

Many website owners and copywriters fail at this crucial step of content creation by treating anchor text as an afterthought. There’s no better example of this failure than the frequent use of ‘Click Here’ as anchor text. While the phrase sounds harmless and to some extent practical, it’s usually not recommended for anchor text though there are exceptions.

We take a look at why you should use ‘Click Here’ sparingly.

1. Google Doesn’t Like It

One of the reasons for the popularity, proliferation, and power of the Internet is the absence of a central authority. Still, while there’s nobody or person sitting somewhere dictating what can and cannot be done on the worldwide web, Google is by far the single most influential organization on the Internet.

Accounting for the largest proportion of web traffic, Google’s opinions on how the world wide web should work is pivotal. You are under no obligation to adhere to Google’s recommendations or rules but failure to do so would mean missing out on the enormous web traffic that originates from Google Search.

When it comes to the use of ‘Click Here’ as anchor text, Google is unequivocal in discouraging it (see Google’s SEO Starter Guide).

2. Confuses Search Engines

Google discourages the use of ‘Click Here’ as anchor text. That’s partly because the phrase doesn’t help search engine bots understand and categorize the content. When assessing content for relevance and authority, search engines compare the text on the target page with the phrases different websites use as anchor text to link to the page. If you use ‘Click Here’ for most or all links on your web page or website, you’re denying search engines the vital information they need to establish the context of the target page.

Click Here Buttons
Click Here Buttons

It’s bad enough if you are using ‘Click Here’ for external links but much worse when linking to internal pages. In theory, you are the foremost authority on the content of your page. So if you are not clear about what your internal pages are about, you cannot expect anyone else to do it for you. Your web page’s reputation could suffer for it in the eyes of search engines.

3. It May Be Ambiguous

‘Click Here’ is such a common, generic phrase that a user wouldn’t know what they are getting into. There’s an ambiguity that may breed confusion and hesitation. Always assume that your users are in a rush and that they’d be keen on getting down to business in the shortest time possible. Giving them the run-around with ambiguous anchor text defeats the purpose of the link.

Of course, you can mitigate against such confusion by leading up to the ‘Click Here’ with a couple of sentences providing context and explaining what the user will find when they follow the link.

4. It Assumes the Type of Device

Study the traffic to your website and pay attention to what devices most visitors are using. If you are like most sites today, you’ll realize that half or more of your traffic is from smartphones and tablets. If that’s the case, most users aren’t using a mouse when navigating your site. Ergo, when your anchor text says ‘Click Here’, that instruction cannot be executed in its literal form on a mobile device where screen tapping is the name of the game.

And that’s not the only instance where ‘Click Here’ cannot apply. Some users may be navigating your page with their keyboard or via voice commands. ‘Click Here’ not only seems to ignore these alternative modes of navigation but also implies that they are not supported.

5. It’s a Little Pedantic

“Sit here”. “Stand there”. “Walk here”. On the face of it, these statements seem quite harmless. However, if you’ve ever had someone say them to you, they come across as condescending, patronizing, infantilizing, pedantic and just rude (depending on the tone used). Every human has a proud and perhaps rebellious streak within them that makes them resent being told what to do. So when you tell users to ‘Click Here’, some may actually think twice about following your direction just to prove that you have no right to order them around.

Click Here
Click Here

One of the key tenets for business success is establishing an emotional connection with your prospective customers. Recognizing the visitors to your page are rational, intelligent individuals by paying attention to small details like your anchor text phrasing can make a substantial positive difference to your click-through rates.

‘Click here’ as anchor text reached its peak in the 1990s when web designers were experimenting with stylish page design and getting rid of the underlines on hyperlinks. Making the links indistinguishable from the rest of the text was thought of as a means of creating flowing, coherent content. It didn’t take too long though for many to figure out this was a bad idea and actually affected click-through rates by rendering hyperlinks almost invisible.

As a general rule, your anchor text should be concise yet descriptive enough for readers to know what information they can expect. By avoiding ‘Click Here’ and similarly problematic phrases, you’ll be halfway there to creating an anchor text that entices users to follow the link.

Do like, share, subscribe, and follow ShouTech on Facebook, Instagram, Twitter, and LinkedIn to see the latest SEO and digital marketing tips.

 

Published By: Anish Tiwari is a Digital Marketing Expert and Blogger who loves to write and explore newness relating to IT, Search Engines, Web Development, Gadgets, etc. Follow me on Facebook and Instagram for the glimpses. You can also find me on Twitter and LinkedIn for better communication.

Mi A3 Storage and RAM Variants

Xiaomi Mi A3 is launched in India with triple camera android one, Prices starts from 12999 Rupees

Xiaomi India has launched their latest Mi A3 smartphone in India in an event held on The Lalit hotel in New Delhi at 21st August 2019. The device is the successor of its predecessor Mi A2 and A3 is a massive upgrade over Mi A2 in all aspects.

The smartphone is launched with AI triple rear cameras setup with Android One OS. The smartphone is coming with trendy and attractive gradient back panel with glossy finish protected by the Corning Gorilla Glass 5.

Triple Layer Gorilla Glass 5
Triple Layer Gorilla Glass 5

The Mi A3 features houses a 48 Megapixel Main Rear Camera accompanied by the 8MP ultra wide-angle sensor and a 2MP depth sensors. The highlight of the smartphone is the AI triple cameras in the backside, Xiaomi is using the 48 MP main Sony IMX586 sensor of f/1.79 aperture to capture the crisper images; the 8 MP ultra-wide-angle sensor comes with 118° FOV (field of view) to capture wider shots without any distortion and noise in images; and a 2 MP sensor is used to capture the depth of field information. The cameras are capable to record 4K videos and come with EIS support to reduce the shakes and movements while capturing photos and videos.

AI Smart Triple Rear Camera Mi A3
AI Smart Triple Rear Camera Mi A3

The device features a 32 megapixel FF (fixed focus) selfie camera on the front features 1.6μm 4-in-1 Super Pixel Design with 5pc lens, ƒ/2.0, 79° FOV (field of view). The front camera lets you capture the panorama selfie as well to capture more people in your selfies.

32 MP Selfie Camera
32 MP Selfie Camera

The Smartphone comes with a 6.08 inches Super AMOLED HD+ display with 19.5:9 aspect ratio, NTSC 102.7% color gamut, 2.5D curved glass back with rounded display corners. The display is protected by the 3 layer coating of Corning Gorilla Glass 5 said by the Manu Kumar Jain in the launch event.

Super AMOLED Display
Super AMOLED Display

The smartphone comes equipped with a Qualcomm Snapdragon 665 AIE Octa-core Kryo 260 CPU of up to 2.0 GHz processor made with 11 mm FinFET process and Adreno 610 GPU. The device comes in 2 variants first is 4 GB RAM and 64 GB storage and second is with 6 GB RAM and 128 GB storage. The device comes with hybrid slots and lets you use either of 2 SIM cards or 1 SIM card and 1 memory card of up to 256 GB.

The device comes pre-loaded with the Android Pie OS and runs on Android One OS, it means, you will receive the latest software updates quicker than other devices directly from Google. The smartphone houses a 4030 mAh battery supports Quick Charge 3.0 with 18W fast charging technology. It has an in-display fingerprint sensor, USB Type C, 3.5mm earphone jack, IR blaster, 4G Dual SIM connectivity options.

Large 4030 mAh Battery
Large 4030 mAh Battery

The smartphone is available in 3 colour options; Kind of Grey, Not just Blue and More than White. In terms of pricing, the 4GB RAM with 64 GB storage is priced at rupees 12,999 and 6 GB RAM and 128 GB storage variant is priced at rupees 15,999 and this is the first time the company has launched an Android One smartphone in India in less than 15000 rupees.

Xiaomi Mi A3
Xiaomi Mi A3

The smartphone will be going on sale from 23rd August 2019 on Mi.com, Amazon, Flipkart, and Mi Home stores, and very soon it will be available to buy on offline stores.

Do like, share, subscribe, and follow ShouTech on Facebook, Instagram, Twitter, and LinkedIn to see the latest smartphone updates and launches.

Giveaway: Do like and share this blog by tagging your 4 friends on Facebook, Instagram, and Twitter. The person who shares this article on all social media platforms by tagging the genuine people wins the giveaway.

Winner will be awarded 1 Limited Edition ShouTech T-shirt worth rupees 499 along with rupees 150 cash via PayTM/GooglePay. The winner will be featured on our social media channels as well.

Winner will be chosen carefully by assessing their social media profiles and the profile of the person’s as well they have tagged. If we found any profile fake or spammy, then a different winner will be chosen for the same on 31st August 2019 at 07:00 PM and announced on our social media pages. If we haven’t seen any eligible person for the giveaway, then we are holding the right to cancel the giveaway anytime. The contest is valid for the residents of India only.

Photo Credits: Xiaomi India

 

Written and Published By: Anish Tiwari is a Digital Marketing Expert and Blogger who loves to write and explore newness relating to IT, Search Engines, Web Development, Gadgets, etc. Follow me on Facebook and Instagram for the glimpses. You can also find me on Twitter and LinkedIn for better communication.

Top 5 Kids Play and Birthday Party Venues in Delhi NCR

Top 5 Kids Play and Birthday Party Venues in Delhi NCR

Are you looking for the best venues to celebrate the birthday of your kids and them memorable for the life, then today we are going to tell you the top 5 kids play and birthday party venues in Delhi NCR that can really blow your mind by their amazing services, location, hospitality, interior, and exterior. So, let’s get started before wasting very much time.

  1. Tumble House

Tumble House is one of the most famous kids’ party house provides the best and safe space for children to learn, play, and party with friends. The place designed exceptionally well by the kids’ experts and every inch is utilized perfectly for the kids so that they can’t miss the fun in any corner of the place. This is an amazing place for parents to say goodbye to the babysitting and let your kids enjoy the safest and interactive environment.

The team is very good in terms of taking care of the kids and the place is full of fun games, activities, and workshops to let them enjoy and grow in an interactive and safe environment.

What they have for the kids

  • An interactive playing area teaches your kids through several fun activities.
  • Amazing collection of toys with interactive and engaging games.
  • Our team of trained childcare experts and professionals ensures the best safety of every single kid.
  • Provides the best-in-class workshop to grow and nurture your kids by organizing several workshop activities like summer classes, arts and crafts, yoga, storytelling, etc.
  • Enjoy the best moments with your friends by giving them a party at the best kid-friendly place.
  • Physical games and activities to keep your child physically fit and encourage them towards physical fitness.

These benefits and services make them the best on the list.

  1. The FunBox

The FunBox is 2nd best place kids play area of Delhi NCR where parents can host the birthday party of their kids. The place is the largest kids’ play and birthday party in NCR located in Gurugram. The venue is perfect for kids and offering the best play and party entertainment solutions for kids and toddlers. The area is fully loaded with ball pool, wall games, slides, zip line, ball shooting, trampoline, and lots of other rides and swings to keep your child busy in fun.

The area has a separate party zone with ready-to-use buffet and an in-house Bread et More outlet for the kids and parents to enjoy the best and delicious cakes, coffees, and snacks.

The place is also known for its best in class safety, hospitality, childcare experts, and the team of professionals to keep the kids safe and make them feel like they are at home.

Services:

  • Baby Showers
  • Graduation Parties
  • Birthday Parties
  • School Trips
  • Kitty Parties
  • Play Dates
  • Celebrations
  • Corporate Events

Avail their services at great prices and enjoy with your kids to make memories for life.

  1. Cubby Cove

Cubby Cove is the 3rd best kids’ play and birthday venue located in the South Delhi, NCR is known for its best in class safety, services, and accommodation. The area is designed by the child experts to helping them grow up in an interactive learning cum playing area with a lot of activities to nurture them.

Cubby Cove Kids Play Games
Cubby Cove Kids Play Games

The area is loved by the residents of Delhi and is the first choice of people living in South Delhi. Cubby Cove is an indoor playing and learning area to provide your kids with the best fun-filled ambiance.

The venue is fully loaded with slides, swings, ball games, arcade games, balloons, toys, party zone, etc. Our kids’ experts are taking care of the kids in such a great way by keeping them busy in lots of fun activities in a fun way which makes their mind sharp and keeps them physically and mentally fit.

The venue is best suited to avail these services

  • Kids Play Zone
  • Kids Birthday Party
  • Play Dates
  • Kitty Parties
  • Corporate Parties

Browse their website today to learn more about Cubby Cove.

  1. Kidzania

Kidzania is also a great place to host and celebrate your kids’ birthday party at a great child-friendly environment. The venue is very large and spreading in over 90,000 square feet area with over 100 activities. The place is known for its superior food, amazing services, and a large area to celebrate your kids’ birthdays, kitty parties, gathering with friends, etc.

Feel free to get in touch with the Kidzania Experts to learn more about their services and booking related enquiries.

  1. Smaaash Entertainment

Smaaash is one of the most famous and favorite spots for kids and adults both to enjoy the birthday parties, kitty parties, gathering with friends, etc. If you want to have fun at the best level, then smaaash is the best place. You can visit here with your friends, family, and with your loved ones to host your kids birthday party, corporate gathering, family gathering, etc.

You will get the best food, drinks, swings, slides, video games, amusement park, fun activities, slides, and contests as well. You can get a chance to win amazing prizes as well as the company runs several contests and giveaways regularly.

Feel free to check out the website of Smaaash Entertainment today to learn more about the Smaaash.

Conclusion

These are the best kids play and birthday party places in Delhi NCR where your kids and you can enjoy the most. Don’t hesitate to give us thumbs up or share if you liked the article, or share your ideas, suggestions, or feedback with us in the comments section to help us improve the thread.

Do like, share, subscribe, and follow ShouTech on Facebook, Instagram, Twitter, and LinkedIn to know more about the best party places in India.

 

Published and Written By: Anish Tiwari is a Digital Marketing Expert and Blogger who loves to write and explore newness relating to IT, Search Engines, Web Development, Gadgets, etc. Follow me on Facebook and Instagram for the glimpses. You can also find me on Twitter and LinkedIn for better communication.

P.S. This article is sponsored by Bharat Rawat on behalf of Cubby Cove, and all images are downloaded from their website.

Online Reputation Management

6 Things Every Business Should Know About Online Reputation Management in Melbourne

Are you searching for online reputation management in Melbourne? A wrong Facebook picture or a series of bad reviews can ruin the name and fame build over time. Both individuals and businesses worry about falling down in the pit of a bad reputation in the digital world. The status or image of a brand has become a critical factor in the last decade. Businesses are judged for their actions and brand representation. So, a well-planned representation can promote brand image while a series of mistakes can ruin it.

Thanks to the experts of online reputation management in Melbourne, businesses are able to utilize regular management of their brand image in the online world. But many still feel confused about the necessity of such a service. This post covers some of the most valuable questions regarding the status of a brand in the digital world.

  1. What can a reputation manager do for a business?

The job of such a specialist is to ensure the desired image of a business or individual in the digital world. The past, present, and future of a brand are protected from any element that can harm the image.

Benefits of Online Reputation Management
Benefits of Online Reputation Management

The basic responsibilities include:

  • Creating effective, targeted and well-designed content.
  • Attaining authoritative links and removing negative links.
  • Obtaining high-quality reviews and working on the elimination of negative reviews.
  • Working on any crisis that can harm the brand image.
  • Utilizing SEO to enhance digital credibility.
  • Cleaning every aspect of web presence for consistency and quality.
  1. Why does every business need digital image management?

Running a business is not an easy task. The owner of a business has to wear multiple hats on a daily basis. At the same time, the employees of a business are supposed to focus on daily tasks. They can’t divert their focus from the actions required to keep the business running.

Why Business Needs ORM Services
Why Business Needs ORM Services

On the other hand, image building requires consistent efforts and professional excellence in managing the dynamic nature of the digital world. Hence, the presence of professionals is necessary for every business to monitor and manage the status of their brand consistently.

  1. What are the common problems most brands encounter?

Commonly, the problems arise due to the unawareness of growing issues. Most brands require assistance to manage their content quality, SEO, reviews, and content marketing. Bad optimization of the web presence and low-quality content are highly common these days.

The solutions require a comprehensive assessment of the problems with an audit. ORM specialists can conduct such an audit and plan a step-by-step process to eliminate every problem.

  1. How long does it take to fix an ORM problem?

The duration required to resolve an ORM problem depends on various factors. The intensity of an issue, the objectives, the size of a brand and many other aspects come into play to decide the time duration. This is the reason why smart businesses keep an ongoing ORM partner to protect themselves from such problems in the first place.

Every ORM problem is unique and requires a unique approach to its solution, which is why professional consultation becomes essential for a business.

  1. Should a business be proactive or reactive?

In most cases, a business has to follow both proactive and reactive approaches, depending on the situation. However, the presence of an ORM partner shifts the graph a little bit towards the proactive side. The specialists regularly monitor the web presence of a brand with website analysis, social media evaluation, search engine assessment, and other valuable steps.

Business Advertisement Actively
Business Advertisement Actively

Being proactive diminishes the chances of a brand image crisis. However, there is always a chance to find an unwanted situation. Then, the ORM team takes reactive measures to recover a brand from that situation.

  1. What is the process of changing a negative conversation into something positive?

For a company, the conversation happening around their brand decides the reputation. So, a negative conversation in the industry puts a bad impact on the status of a brand.

Changing a negative conversation into a positive one requires well-directed steps. It starts with the identification of the cause of a negative conversation. Why people are talking negatively about a brand? This leads to a problem, which requires a solution. Then, the brand has to work on the solution and provide a positive side of the same problem to their target market.

Power of Data Analytics in Online Marketing
Power of Data Analytics in Online Marketing

Spreading a positive voice requires influencers’ support and their involvement in brand marketing. The key is to listen to the target market. Only then, a brand can know what to focus on and how to create a new, positive conversation.

Final words

While consistent ORM is necessary, it is also possible to come back from a bad brand image. It all comes down the ability to work hard in the right direction.

Call a reliable company providing services on online reputation management in Melbourne now! Brand identity requires consistent, proactive and reactive support.

Do like, share, subscribe, and follow ShouTech on Facebook, Instagram, Twitter, and LinkedIn to see more monetization and money making tips via working online.

 

 

Published By: Anish Tiwari is a Digital Marketing Expert and Blogger who loves to write and explore newness relating to IT, Search Engines, Web Development, Gadgets, etc. Follow me on Facebook and Instagram for the glimpses. You can also find me on Twitter and LinkedIn for better communication.

Top 10 Free SEO Tools

Top 10 Free SEO Tools that No One Talks About

No doubts paid tools are amazing for the SEO but, are too costly to afford for most of the people.

But, if done right, free SEO tools also work great – just choose the right tools.

There are a lot of free tools for SEO but most of them are junk and do not serve their purpose correctly.

So, here we have come up with the Top 10 Handpicked Free SEO Tools that you will not see many people talking about.

Here we go…

Less Known Top 10 Free SEO Tools

Below goes the complete list.

1. Ahrefs’ Free Backlink Checker

Ahrefs’ Free Backlink Checker tool is an amazing tool to check the top 100 backlinks to any website. By being very limited as compared to the full version, it still provides a lot of value for free.

Ahrefs Free Backlink Checker
Ahrefs Free Backlink Checker

Not only the backlinks, but it also shows the top 100 referring domains. Looking at the metrics like top 5 most linked-to pages and top 5 most common anchor texts along with the Ahrefs’ premium stats like UR, DR, etc. does also help.

Ahrefs’ Free Backlink Checker Official Website

2. SEMrush SEO Writing Assistant

If you are into a lot of content writing, this SEO Writing Assistant by SEMrush might be your dream tool. It comes as a Google Docs AddOn and WordPress Plugin to help you in writing.

SEMrush SEO Writing Assistant
SEMrush SEO Writing Assistant

The tool analyzes the top 10 Google search results related to the topic that you’re writing and provides suggestions like:

  • Number of Words in Your Article
  • Overall Content Score
  • Plagiarism
  • Readability Score

The best feature of this tool is that it suggests the number of words that your article should be to rank on Google by analyzing the top 10 competitor’s results on the topic.

SEMrush SEO Writing Assistant Google Docs AddOn

SEMrush SEO Writing Assistant WordPress Plugin

3. Ubersuggest

Ubersuggest, now owned by Neil Patel, is one of the most underrated SEO tools which is great for doing Keyword Research.

The tool Ubersuggest provides you with the hundreds of Google’s Autocomplete keywords along with the other stats like CPC, Competition, Monthly Search volume, etc. You can also filter negative keywords that you don’t want to see.

Ubersuggest
Ubersuggest

Using Ubersuggest is pretty simple – just enter your keyword in the search box and hit enter, it will start showing you hundreds of results within a few seconds.

Ubersuggest Official Website

4. Google’s Pagespeed Insights

We all know the value of speed in SEO. If your website is not fast enough then you will be losing most of your precious visitors.

Google’s Pagespeed Insights is an awesome tool which lets you test your website’s speed in a very detailed manner. It also provides you with various suggestions to improve the speed of your website.

Google Pagespeed Insights
Google Pagespeed Insights

The tool provides speed test results for Desktop as well as the Mobile devices. You can know which resources are taking too long to load and make changes accordingly.

Google’s Pagespeed Insights Official Website

5. Answer the Public

Unlike most of the keyword research tools, Answer the Public does not fetch the keywords suggestion from the Google Keyword Planner. Instead, it looks for the various questions that people ask on forums, social media, blogs, etc. and turns them into keywords.

Answer the Public
Answer the Public

Answer the Public also provides “vs keywords (e.g. Apple vs Samsung)” which are easier to create contents on and also easier to rank in the Google.

The tool groups all the suggested keywords in a circular style which you can download as an image or a spreadsheet.

Answer the Public Official Website

6. Keywords Everywhere

Keywords Everywhere is a simple Google Chrome extension which provides on-the-go search volume, CPC and competition of the keywords that you search on Google.

The extension also provides Related Keywords and People Also Search For Keywords along with their volume, competition, and CPC in the sidebar of your search results.

Keywords Everywhere
Keywords Everywhere

By the way, the Keywords Everywhere tool does not only supports Google Search but also Google Analytics, Google Trends, Google Search Console, Google Search Widgets, Amazon, eBay, YouTube, Bing, Answer the Public, Moz, etc.

Keywords Everywhere Google Chrome Extension

7. Google’s Mobile-Friendly Test

On most of the blog sites, more than 60-80% of the readers visit using a smartphone. And, if your site is not mobile-friendly then you might lose a considerable amount of visitors.

There comes Google’s Mobile-Friendly Test tool which will tell whether your website is mobile friendly or not. And, if not where can you do changes to make it so.

Google Mobile Friendly Page Test
Google Mobile Friendly Page Test

The tool is pretty simple and straight forward to use – just enter your website’s URL and press enter. It will try to load your website on a mobile device and provide you with the complete analytics and suggestions to make it mobile-friendly.

Google’s Mobile-Friendly Test Official Website

8. VidIQ

If you are into YouTube then this tool is a must-have. VidIQ is a Google Chrome extension which will tell you whether your video title is SEO friendly and if you are using correct tags for the video.

VidIQ Chrome Extension
VidIQ Chrome Extension

The tool VidIQ is great for finding new topics by researching your competitor’s videos. It shows some stats like Twitter and Facebook followers of the channel, tags, controversial keywords, like-dislike ratio, etc. which no other free tools can.

VidIQ Google Chrome Extension

9. What’s My SERP

As the name suggests, What’s My SERP is a completely free tool to keep a record of the main keywords of your website. You will have to enter the Domain name, Region, Platform and Keywords that you wanna keep an eye on.

Whats My SERP
Whats My SERP

And, if you want to know the current position of your keywords, just click refresh and, within seconds, it will show the current position along with the positive or negative changes in the Google rankings.

What’s My SERP Official Website

10. SimilarWeb Chrome Extension

SimilarWeb Chrome Extension is a website analytics tool which provides information like monthly traffic, engagement rate, keyword ranking and traffic source for any website.

SimilarWeb Chrome Extension
SimilarWeb Chrome Extension

You will need to just install the Chrome extension and click on the SimilarWeb icon while visiting any website – it will provide you key metrics for any website for free.

SimilarWeb Google Chrome Extension

Conclusion

Free SEO Tools which are listed here provide you with a lot of value and there are many SEO experts out there who are still using free tools while making tons of $$$.

So, now, it’s your turn…

Which tool from the above list do you use regularly?

Or, have we missed any important tool?

Either way, let’s know by dropping a quick comment right now.

Author Bio

Deepak is the founder of the digiTechnolog and a blogger, digital marketer, and WordPress expert. He loves writing about WordPress optimization and various other internet related topics.

Do like, share, subscribe, and follow ShouTech on Facebook, Instagram, Twitter, and LinkedIn to see the latest SEO and digital marketing pro tips.

 

Published By: Anish Tiwari is a Digital Marketing Expert and Blogger who loves to write and explore newness relating to IT, Search Engines, Web Development, Gadgets, etc. Follow me on Facebook and Instagram for the glimpses. You can also find me on Twitter and LinkedIn for better communication.

6 Key Skills To Know To Be A Kickass UX Designer

6 Key Skills You Need to Become a Kick-Ass UX Designer

Job descriptions for UX Designers are replete with complex-sounding technical descriptions of skill sets. How do you make sense of it all to forge a mid-life career in this highly sought-after field?

First off, you need to get your mind around the fact that UX, or User Experience, is a huge area of knowledge that involves engineers, psychologists, marketers, sociologists, and mathematicians. Donald Norman, Director of the Design Lab at the University of California is credited with coining the term, ‘User Experience’. In very basic terms, User Experience is most often described as a way to solve human problems in the most simple and efficient manner possible.

Consider a smartphone platform designer who needs to create an app that helps you weed out facts from rumor. Rumors spread quickly online over social media and by word-of-mouth and breed irrational behavior. A newspaper might want to sponsor such an app in order to build its reputation as a source of authentic news. How would a UX Designer go about designing an app to stop such tendencies?

  1. Do your Research

As with any problem-solving process, the first thing that the developer would do would be to state the problem clearly. To create the problem statement one would need to find out who is the person who would want to use this fact-checking app. You would want to find out not just the number of people interested in this app but also why they need this app?

Research for Design Ideas
Research for Design Ideas

You would also need to prepare questions to interview users and conduct surveys. You should have the necessary skills to analyze the data and recognize patterns. That would help you in building what is called the User Persona in Design Thinking – the typical user who would be using your online tool.

  1. Listening to People

Quite often you as a designer would need to empathize with users when they are being interviewed to discover hidden cues. In UX terms these steps go into building the User Persona. When interviewing typical users, for example, you would want to find out hidden biases in the survey questions.  These would prevent the research from finding the truth about real user wants. The misleading results so gathered could result in a fatal failure that discredits the fact-finding ability of your app.

  1. Pay Attention to Detail

Attention to Detail is a caption found in many successful job-resumes that one need not be born with. Consider all factors that could affect the usability of your application. This is a practiced skill that is vital to business. This is because it helps the business in catching discrepancies and saving money for the organization.

  1. Collaboration is the key

You should frequently compare your app with other attempts that have been made in this direction. Programs can be developed that track down the origin of suspected fake posts, for example. You can also ask other developers, designers, and mentors for help in identifying problems. Learning how others think will help your own advancement as a UX Designer.

  1. Hone your Problem Solving Skills

Because we talked about User Experience development as a function of problem-solving skills you should work toward honing your mental capacities. Good reasoning skills are necessary. Good mathematical skills are desirable but not absolutely necessary. Practice aptitude and reasoning questions to boost your IQ. This can only come from regular and sustained practice.

  1. Focus on Interaction Design

More than an aesthetically pleasing look for your app you should think about how users are going to interact with it. Although this is an advanced skill that comes at later stages of the UX ladder it is nevertheless essential to design. At the stage of prototyping, typically, you would need more than one interactive prototype to determine which one is easier and more efficient for the user.

Interaction Design
Interaction Design

The process could involve several iterations before you get a definite answer. The goal should be to not disturb established customer interaction expectations.

Final Words

DesignBoat UI/ UX design school has been offering some of the most acclaimed curricula in the field. Begun by some of the most inspired young entrepreneurs who have found success in the design industry, DesignBoat has been helping young designers reach the pinnacle of their potential since 2016. Their new programs in Bangalore, Delhi, Mumbai, Gurugram, Chennai, and Pune, have been receiving phenomenal responses.

 

Published By: Anish Tiwari is a Digital Marketing Expert and Blogger who loves to write and explore newness relating to IT, Search Engines, Web Development, Gadgets, etc. Follow me on Facebook and Instagram for the glimpses. You can also find me on Twitter and LinkedIn for better communication.

 

Cover Image Credit: Created by fullvector – Freepik

P.S. This is a guest post published on ShouTech on behalf of the Wisitech.

Artificial Intelligence and Android Apps

How is AI paving their ways in Android app development?

Apps were smart but they are getting smarter with the addition of newer technologies like AI, AR, VR, and ML. With the enterprise and business facing crucial competition, they are striving to add every possible innovative addition that provides them a competitive edge and something extraordinary than the usual Android apps. Looks like AI has some significant impact on the business and enterprise apps. According to the reports of Statista AI is expected to cross $17 Billion by the end of 2020. I bet you want to be a part of this booming industry.

The best way is to start incorporating it in the Android apps. It will take your apps to whole another level. Here is how.

  1. Face Detection

This is a cool feature which accompanies with added security. There was a time when such features were just in high-security places. But, now it can be integrated into your Android apps as well. Face detection is all about identifying the user’s face in digital images. This technology is already in existence, you just need to integrate it into your Android app and make it cool, innovative, and highly secure. Also, the market is at the inception stage of accepting and implementing it which can give your app a competitive advantage.

  1. Landmark Detection

It’s a very unique AI feature you can integrate it into your Android app. It helps to locate particular points in the 2D image. With such feature, real estate apps would be highly benefited. If you are having trouble getting required users to your real estate app, AI can be the solution to your problem. It is basically the core part of the complex research process. It is part of the improved security process for payment transactions. With this feature, the payment will be safer for users. People can lay trust easily.

  1. Smart Reply

We have seen what this feature has done to Gmail. People just loved the smart reply feature.

It’s just great how they combined AI and ML technologies to avail highly personalized experience. By integrating smart reply feature, the user can save a lot of time during a conversation.

Effectiveness of AI
Effectiveness of AI

The user needs to type a word and there will be a suggestion about the next word or to complete an entire sentence. This will be a great addition for the business Android application. Well, the Android app development company might charge a bit extra but the investment is worth the return. Not every Android app has this feature which will surge the demand of your app, number of visitors, and hence increasing the engagement as well.

  1. Personalized Experience

Creating a customer base might be a bit easy but, maintaining them is tricky. There are always new things entering the market and the chances of user shifting to other apps are high. If you provide the users with a personalized experience, they are bound to stick with your app. Artificial intelligence offers predictive analysis according to the user’s likes and behavior and also show recommendation based on it. This way the user will find things that they like and won’t have scroll the entire app for that. Apps like Facebook, Netflix, Amazon Prime, have already adapted AI in their app and users love it.

  1. Text Recognition

It takes two processes to integrate this feature into the Android app. The first is detecting texts from media files in video and image formats. The second is getting the detected text. The feature basically breaks the text into different segments to detect the text. This feature has a lot of potential for modern businesses. At present, there are several word-based Android game apps that make use of this feature to provide gamers with the task relating to words.

  1. Image Labeling

Android developers can make use of this AI feature in varied ways. An image labeler app can allow the developers to give an interactive label to the image. Classifying an image would be a lot easier along with giving a label to rectangular ROI and pixel semantic segmentation with the technology. The user will feel more attached to the images and objects of the android app with image labeling.

  1. Chatbots

Considered as one of the most revolutionary innovation in the Android app development field; chatbots are great when it comes to communicating with the audience, collecting information and data, and availing the users with the enhanced services. Healthcare, insurance, and eCommerce are the industries that are going to benefit the most if they integrate chatbots into their apps.

Android App Ideas
Android App Ideas

Also, it’s a cost saver. You will be relieved from hiring a customer executive to answer the users 24/7. Chatbots will give a human-like experience.

Conclusion

Well, AI has already paved its way into the Android app. I suppose it’s high time if you are considering hiring an Android app development company to deploy your app, choose the one having the abilities to integrate AI. I suggest you don’t wait till the time when every single app has this functionality and your extra cost doesn’t even pay you off. It’s just to sustain the market. At this stage, the innovation can give you a higher return.

 

Author Bio: Pratik Kanada is the CEO of 360 Degree Technosoft, a mobile app development company. He loves writing about leadership, start-up quests, social media, the latest tech trends, and mobile applications.

 

Published By: Anish Tiwari is a Digital Marketing Expert and Blogger who loves to write and explore newness relating to IT, Search Engines, Web Development, Gadgets, etc. Follow me on Facebook and Instagram for the glimpses. You can also find me on Twitter and LinkedIn for better communication.

Why Make My Grades is one of the best essay writing service providers in the USA?

Essay writing is such a difficult task as one needs to be creative, well-versed, unique, and has to use easy to understand language. There are many topics which are very challenging and tough and school or college students can’t write good essays on many of the topics.

In many situations, you must need for the best essay writing service provider in the USA to make sure to get the best essay for your college teachers. We at Make My Grades are known for providing the best and affordable services to students, parents, companies, and institutes, etc.

In today’s article, we are going to understand why Make My Grades is one of the best essay writing service providers in the USA?

So, let’s begin the write-up without wasting much time.

  1. Unique and quality content

It sounds a little crazy but yes, the company is known for providing the best quality and unique content, there are many companies providing content and essay writing services and they are using spinning or writing software to make the content unique.

Here, every single write-up is written by a subject matter expert who has the best knowledge and experience of writing for such projects and topics. This is the best thing that we have seen in any essay writing services provider in the USA.

  1. No Plagiarism

It’s very common to see the plagiarism in content and essays written nowadays, but we at Make My Grades are known for providing the best quality essay writing services, because we have a team of experienced and qualified writers and editors who have the best knowledge of the topics you are looking for the essay writing services.

Essay Writing Services Provider

Their knowledge and experience of writing content is the best thing we have and this is why our content has no plagiarism. In fact, Google and many search engines, and people don’t like reading the same or plagiarised content again and again. Using such content might damage your reputation on the web and if you don’t want to compromise with your reputation on the web, must use the unique and plagiarism free content written by experts.

  1. 100% on time

For every work, time plays the most vital role and we have the time allotted for every single task we need to finish. We know the value of the time and this is why we are known for providing our most of the content and essay 100% on time.

Many times we have seen that most of the people and students are worried about the timings because they are not getting their work done within the given time. We at Make My Grades are known for completing each of our tasks within the time given by the clients or students.

So, you can easily give us all the burden of college essay writing and we will remove your burden permanently with the best solutions.

  1. Subject Matter Experts

Our team of highly experienced and qualified professional academic writers is covering a plethora of subjects and topics to solve your college essay writing burdens instantly. Our writers and editors are working simultaneously with our highly experienced subject matter experts to serve you the best quality content with uniqueness and full of knowledge.

College Essay Writing Services Provider

Our subject matter experts are highly qualified, experienced, and covers a lot of topics to write content, and this helps us to serve each of our clients better. Also, feel free to contact us to throw any kind of content writing services or projects that you need us to do for you.

  1. Easy to place an order for your essay writing

The most important thing is to place the order, and we at the MMG is known for making the things attractive and simple and this is why we made our process of placing an order is very simple. You just need to choose your essay type and then let us know your deadline and accordingly, we will deliver your essays within the time given by you.

Final Words

These are some best features and benefits MMG is offering and you should use the essay writing services for college admission the company is offering at affordable prices. Feel free to contact them to learn more about them and let them know your requirements as well. Also, feel free to share this article with your loved ones, accolades, and people to whom you think would be helpful.

We would keep letting you know the best companies, tools, software, and strategies to simplify your various sorts of work and requirements instantly.

 

Author Bio: This guest post is shared by Bharat Rawat on behalf of Make My Grades; known for providing the best college essay writing services in the USA. If you want to purchase imported and best quality gentleman shoes in India then contact them today. Feel free to contact ShouTech to feature your free guest blog here.

 

Published and Written By: Anish Tiwari is an SEO/SMO expert and Blogger who loves to write and explore newness relating to IT, Search Engines, Web Development, Gadgets, etc. Follow me on Facebook and Instagram for the glimpses. You can also find me on Twitter and LinkedIn for better communication.

 

Snovio

Snov.io – email outreach and automation tool for business

Hello Guys!

Today we are introducing the Snov.io platform to let you know how revolutionary the software for businesses is. Snov.io is an email automation tool helping businesses revolutionize and automate email marketing.

As everything in the world is evolving, the Snov.io team thought why not evolve email marketing and take it to the next level by leveraging automation technology. This is why they’ve developed an email outreach and automation tool for business, drip campaigns, to revolutionize email marketing.

Today, you will learn what drip campaigns are and how they work to improve our businesses. Here we go!

What is a drip campaign?

Drip campaigns are automated email sequences delivered to the users, subscribers, and clients according to the pre-defined schedule depending on their interaction with the received email. Little tweaks and changes need to be done by your side; the email sending and tracking are managed automatically by the tool.

Snovio Email Drip Campaign Setup Dashboard
Snovio Email Drip Campaign Setup Dashboard

Once the campaign is set, the tool automatically sends emails according to the schedule, triggers, and set delays. There are many benefits an email drip campaign can offer you.

Would you like to know more about these benefits? Easy!

Benefits of Snov.io Email Drip Campaigns

There are many benefits an email drip campaign can bring you. Mainly, there are 4 major benefits you’ll face; let us discuss them.

1.     Scheduling

Scheduling is the best feature of the tool as it lets you send emails to your customers’ list at the time and days specified by you. The schedule is the best option to set the email deliveries at a particular time and days according to your needs. Let Snov.io send emails at the time and days specified by you in the campaign.

Scheduling - Snov.io
Scheduling – Snov.io

2.     Timing

There is a perfect time to do any task and the same thing is done in email drip campaigns as well. In drip campaigns, every email is sent at a perfect time to increase the chances of its readability and conversion. More readability means more conversion that skyrocket your business, and triggers are here to track the actions of your prospects over the emails.

3.     Personalization

One of the most significant things is personalization. Adding some personal value makes every recipient feels special. Instead of sending bulk emails, send very few triggered drip emails with a personalized approach and make every person feel special as if they are receiving a personal treatment.

The best way to personalize an email is by adding the recipient’s name, company name, event, or any other special details that make a recipient feels unique.

4.     Automation

Automation is the last but the best feature the tool has. All in all, it is represented by the above-mentioned scheduling, delays, and triggers. You can automate the process of sending emails according to the necessary days and time. Let Snov.io analyze how your subscribers and clients interact with received emails and send follow-ups depending on this information.

Experience the next generation of email marketing

It’s natural that people get offended by receiving a lot of unwanted emails to their mailbox. Especially when they realize they are a part of bulk recipients. And what happens next? They just delete all the emails sent by the sender and simply block the sender.

Snovio
Snovio

So the time of doing bulk email marketing is gone as it is an old school approach already. However, we do not say that this is not beneficial, but not that much as it used to be in the past.

Now, you have a new way of sending triggered, targeted, and improved emails to your recipients by sending those emails through drip emails. Instead of sending emails in bulk, send them a sequence of emails with a customized, relevant, and targeted approach at the best time to read.

Final Words

We’ve been using the tool for 8-10 days and have already seen its potential of getting converted leads through email marketing. We would like to advise you to give it a try and we are sure you will love it.

As a digital marketing and tech blog, we are capable enough to capture a great number of email-based subscribers by the tool. Nobody wants to receive bulk emails as people don’t have enough time to waste reading unnecessary emails. It’s better to make them feel special and send them a few emails but best emails with the most relevant information.

 

Published and Written By: Anish Tiwari is an SEO/SMO expert and Blogger who loves to write and explore newness relating to IT, Search Engines, Web Development, Gadgets, etc. Follow me on Facebook and Instagram for the glimpses. You can also find me on Twitter and LinkedIn for better communication.

 

This is a sponsored post shared by the ShouTech on behalf of Snov.io. Don’t forget to check and use this awesome tool and use it to scale up your business profits.

Blog - ShouTech

Does web hosting company need blog? (Guest Post)

Yes, of course, the web hosting company will use the blogs, not only the web hosting company all the business will add the blogs to enhance and promote their brands in an effective way.

Without explaining about the web hosting if I directly tell you about the needs of a blog in the web hosting it will be quiet uninteresting.

So just take a quick look about web hosting and its types

WEB HOSTING

The significant goal of the web hosting company is to offer you the technologies and services to view the content of web pages or any websites via the internet.

Another query will rise for you where this website and web pages are stored?

It will be stored in the special and unique computer called as the server. The server contains a huge amount of data that is stored and manages in it.

FOR EXAMPLE

If a user wants to search your company website, you will type the website address into the web browser. This address act as a bridge and your computer will connect to the company server and shows the details.

Web Hosting - ShouTech
Web Hosting – ShouTech

THERE ARE SPACIOUS TYPES OF WEB HOSTING

  • DEDICATED SERVER HOSTING

A server is provided to the single organization, for a single purpose known as a website.

  • SHARED HOSTING

It is the type of hosting where the single physical server hosts the multiple clients.

  • VPS HOSTING

VPS hosting uses the Virtualization technology. In which one powerful service is divided into multiple virtual servers.

  • CLOUD HOSTING

Cloud hosting is the virtual server that uses the computing resources from the physical web server. The client can use their service based on their need depending on their requirements.

Web Hosting - Cloud
Web Hosting – Cloud
  • RESELLER HOSTING

The reseller hosting is the hosting service that was wholesale and then sells to the customer to get profit.

In this, the account owner has the capability to use the hard drive space and bandwidth to host websites on the basis of third parties.

NOW LET ME TELL ABOUT THE USES OF THE BLOGS IN THE WEB HOSTING AREA

BLOG – QUICKEST BRAND LAUNCHING MODE

In today’s generation blogging becomes so important for all the business solutions. It has become an integral part of the human’s life. The main purpose of the blog is to promote the company website via mass content. The content has to unique and it should be written in simple English so that people could involve in their reading and able to understand without using the dictionary. You may find the blog as a medium to pour your creative thoughts, promote your company brands, E-learning.

Blog - ShouTech
Blog – ShouTech

READER MINDSET

As a blogger point of view, the viewer just engages their valuable time in reading the contents based on their area of interest. They don’t like to read the serious technical topics. They just need some of the humor sense that has to be indulged in the topic they read. So even if you are writing any technical blog it has to be like a storytelling mode. The reader has to be connected with the flow like a continuous water flow.

  • BLOG WILL ENHANCE TRAFFIC TO YOUR WEBSITE

If you want more visitors for your web hosting site just raise your hands and say yes.

YES…

How can you improve your traffic?

Now you will get a query what is traffic?

It is nothing but a number of visitors visiting your website.

Using the blog as a great medium a web hosting company could gain more traffic and promote their brand in a well rich manner.

When you insert a blog on the company website one more indexed page is added. It’s one more opportunity to show your company website in search engines and drives the traffic.

  • IT CONVERTS TRAFFIC INTO LEADS

Now the traffic will be coming to your website through your blog, you have a circumstance to convert the traffic into leads. Next “add a call to action” for all your blogs there you will mention the free trial. After the visitors use the free session, they will automatically purchase your brand.

  • MORE EFFECTIVE SEO

Having a site isn’t sufficient to enable on the web guests to discover it with the majority of the other online chaos. Having an advertising technique is fundamental to draw in new guests to your site, along these lines developing your business.

To get the best outcomes from SEO, you have to refresh your site with crisp substance all the time. Along these lines, when the Google bots survey your site, they will push it to the best among Google seek unpaid results. Generally speaking, if your site isn’t included among an initial couple of results on Google, it is likely you are not getting a ton of movement.

To enable Google to list your website, you have to incorporate pertinent words and expressions in your substance, and there’s no preferred place to do that over in your blog.

  • ESSENTIAL FOR DIGITAL MARKETING SUCCESS

A blog fit into this digital marketing for adding fuel to the fire. Internet marketing is one of the important things in this Era. It has certain strategies like search engine ranking, paid advertisement. The space on your page provides a huge need to place your company ads. Promoting your brand to social media is an added advantage.

  • AUTHORIZE YOUR WEB HOSTING BUSINESS AS AN INDUSTRY LEADER

No matter how small your business looks you can still build your trust by providing valid information via blogs. In the period of time, you will become resourceful, where the informative contents will lead to higher customer conversation rates. This is significantly important for small companies to compete with large companies.

  • DEVELOPING BRAND OR QUALITY

The blog generally provides the ability of online interactions and conversation that helps the business to establish a project or specific traits that mainly focus on innovations and customer service.

  • ACQUIRING FEEDBACKS, TESTIMONIALS, AND REVIEWS

One of the important sources of your business is the blog and the readers. Reader comments, customer comments about your business products and services.

The positive comment provides confidence and trust to other potential companies; while the negative comments will help you to improve your business.

  • FINAL THOUGHT

Having a blog for your web hosting company is a tremendous way to create a deep foundation for your marketing and business applications.

Have you developed a blog for your web hosting company?

Published by: Anish Tiwari, a professional blogger and digital marketing expert having 3+ years of experience in SEO, SMO, Blogging, Content Writing, and strategy planning etc. If you want to feature your company, blogs, and articles on a high-quality guest blogging website, then feel free to contact him or either contact ShouTech directly at shout@shoutech.in to get your company featured at ShouTech.